On a recent outing, the Portland office tracked down a can of Churchkey beer. From the 1930s through the 1970s all canned beer came in flat-top cans. Opening the beer required a can-opener, which was commonly referred to as “Church Key” back in the day. (See what they did there?) In the 1960s the now standard pop-tab can was introduced to the marketplace, allowing the consumer to open their beverage with their finger tips instead of relying on a tool.
So you may be asking “Why would Churchkey bother resurrecting a dated low-tech method of canning?” Well Churchkey is not just selling a beer, they are selling you an experience, and they are doing a fine job of it.
From the low key coloring of the can to the finely crafted hand-lettered style logo, Churchkey is giving you a chance to step back in time, and enjoy a beer like your grandparents may have after a hard day’s work. Check out some of the nifty details on the can.
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