this is trading on a dime.
Develop key brand management tools to steward the Fortex institutional brand and product portfolio.
To guide marketing communications, our agency responded by crafting an institutional brand platform and messaging system that addressed customer care-abouts. We then refreshed the Fortex brand identity (logo) and critical communication tools—including the institutional website. We left Fortex with a visual identity standards guide to ensure proper management of their brand as the organization experienced rapid growth. The brand strategy and design tools helped elevate the value of the Fortex brand.
historical financial services client list
- Bank of America
- Cathay Bank
- Correlation Ventures
- First Tech Federal Credit Union
- Hambrecht & Quist
- Hercules Capital
- Institutional Venture Partners
- JMP Group
- JPMorgan Chase & Co.
- Redpoint Ventures
- Stanford Federal Credit Union
- Strand Atkinson Williams & York
- Tech CU (Technology Credit Union)
- Top Tier Capital Partners
- Umpqua Bank
- Umpqua Holdings
- Union Bank
- Wells Fargo