michael patrick partners wins addys for integrated advertising and marketing campaign

Tech CU Benefits on Multiple Levels

MENLO PARK, CA — Michael Patrick Partners, a nationally recognized creative agency, announced today that it has won a bronze ADDY for radio and a silver ADDY for an advertising and marketing campaign for Technology Credit Union.

The award-winning projects were components of a larger, integrated campaign created for the San Francisco Bay Area financial company — the first broadcast campaign for the 60-year-old credit union. An added bonus to the agency’s diligence was post-campaign research proving that it had increased brand awareness that led to record membership and new account activity for the credit union.

To see the work, visit michaelpatrickpartners.com/techcu.

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