This Is the Million-Square-Foot Home of Facebook
Menlo Gateway is a proposed 1 million-square-foot development project of The Bohannon Companies. The project includes 1 million square feet of class A office space, an 11-story luxury hotel called Hotel Nia, two parking garages, and a 40,000-square-foot fitness center. By meeting the need for sustainability—as well as the needs of today’s businesses—Menlo Gateway will help ensure Menlo Park’s economic future. Offices, a hotel, and a fitness club will provide economic vitality. Expansive open space and easy access to Bayfront Park will provide environmental balance.
Michael Patrick Partners was asked to name the project and then developed the marketing strategy, messaging system, leasing collateral, and website. We also stewarded public relations and a direct mail campaign to secure a ballot initiative to allow the development to be built.
The entire project is now the Menlo Park home of Facebook. This development will help ensure the city’s economic future with revenue generating class-A office space, a hotel, a restaurant, and a fitness club.